As creative Entrepreneurs with big hearts and a soul aligned message to get out into the world, we don’t always focus on the piece that will make the biggest difference to our soulmate client, the world OR our business
And I get it … even as a marketer and past-life corporate business development manager I missed this piece to begin with too
I spent time doing all the things and still making no sales
When I did, I was frustrated that the time and effort and energy it took to get the sale felt so out of alignment with the effort to get it
It was exhausting and more than once I felt like throwing it all out the window and finding a job 😱
I was showing up and connecting – a lot
I was creating content
I was buying all the courses that would take me to the next level
I was hustling hard
And still my bank account was a reflection of the opposite
Here’s the thing, I wasn’t focusing on the actual offer or how to sell it
I made assumptions that people would know what I sold and then ask me about it
that they would immediately understand the benefit of marketing and know what they wanted
That I wouldn’t actually have to sell 🤷🏼♀️
Then I tuned in
First to myself
Then my soulmate client
Then my offer
As soon as I did this, every offer I created sold out
Every offer I created was amazing to launch and sell and deliver
Every offer I created made huge transformations for my clients
This is when I discovered the importance of creating “bees to honey” offers that sell like hot cakes
Selling was easy. It was aligned. It was fun and it actually got results
Ready to share your magic with the world in a way that feels good?
Because the truth is… the world needs what you have right now
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